Virgin Group has launched its sports division with four mega events in the UK and US

Virgin Group Releases another section. The conglomerate he founded Richard Branson This Tuesday he gave the first performances of his section Virgin SportIt was established in 2015 with the aim of celebrating public events he ran, Cycling And other sports.

Two years after its establishment, the company announced that the first “Sports Festival” will be held in the London neighborhood of Hackney on April 30. This event will include a half marathon, a 5.5K run, and guided classes. fitness And yoga. These three options are priced at £48, £25 and £20 respectively, while there is an all-day pass for £90.

After this day, another similar event will be held on July 9 in the same English capital, in the Westminster district, and in October it will move to the city of Oxford. Outside the UK, the first proceedings will take place in San Francisco (USA) on October 14-15.

These events have experience Mary Wittenbergthe CEO who comes to Virgin Sport after ten years leading the New York Road Runners entity, responsible for organizing the tournament. New York Marathon. “We want to make sports accessible to people by doing activities with the communities of our cities,” he commented.

The Board of Directors explained that they hope “to have a complete success in these four events so that in the coming years we will celebrate many thousands more.” Richard Branson added: “Sports festivals embody the no-nonsense lifestyle we lead at Virgin Group. I can't wait to see everyone in magical places like Hackney and San Francisco.”