Solo Leveling fails in Blu-ray/DVD sales — Kudasai

Blu-ray and DVD sales in Japan revealed a surprise for fans of the famous anime.Single settlementDespite its enormous popularity around the world. Official Oricon data shows surprisingly low sales for the first Blu-ray and DVD volume of the series. According to Oricon data for the period from March 25 to 31, 2024, the popular anime “Girls and Panzer Final Chapter Part 4“It topped the chart selling 32,614 copies. It came in second place.”Flow on Magical Girls, Volume 1“With 8,114 copies, followed by”Johann Parhelion: Sunbeams in the Mirror [Edición Limitada] Volume 7“With 3380 copies.

In contrast, Solo Leveling failed to achieve significant sales status, and no concrete numbers were even published. Minimum Blu-ray/DVD size level,Machel: Divine Optical Examination Arc, Volume 1“He pointed out that”Individual Settlement Volume 1(Released March 27) It must have sold less than 634 units in its first week. The low sales numbers for “Solo Leveling” came on top of the numbers for other famous anime such as “Unlucky undead” And “Shangri-La Frontier“.

Although fans often take Blu-ray/DVD sales as a sign of whether an anime will receive future seasons, both “Shangri-La Frontier” and “Solo Leveling” have already announced second seasons. Undead Unluck has also confirmed that it will be making a big announcement on August 1, 2024, and many suspect it will be a sequel.

Although it's unclear why “Solo Leveling” wasn't a hit in Japan, Crunchyroll CEO Rahul Borini's comments suggest that this was always a possibility. In an interview with The Verge, he highlighted that “sometimes some stories may not be something our partners can create and produce primarily for a Japanese audience.” He then cited the franchise as a series worth Crunchyroll's investment in given its broader audience.

Internationally, “Solo Leveling” was more successful. On MyAnimeList, the world's largest anime database, which also includes 95% of users outside Japan, Solo Leveling was among the highest-rated series of the season. Additionally, its abandonment rate was surprisingly low among viewers who started the series. The poor sales of “Solo Leveling” in Japan may be worrying to some, but it shows that the success of anime can vary greatly depending on the region and audience it is aimed at.

fountain: Oricon News