Courtyard by Marriott, the first brand of Marriott International and the brand with the largest global presence in Marriott Bonvoy’s portfolio of 30 brands, will develop with a new design, initially at its more than 375 hotels in the United States and Canada.
Marriott will conduct exterior renovations to the brand’s hotels and expects to have them ready by 2024 and feature the renewed Courtyard logo. They also plan to complement the hotels with a new interior design in public areas and rooms.
“For more than 38 years, Courtyard has been the number one hotel brand for business travelers. Diane Meyer, Vice President and Head of Global Brand, Classic Select Brands, said, “Our new design strategy builds on the heritage of the outdoor patio in ways that are perfectly suited to purpose travelers. Work and leisure.
Marriott explains that the new facade will feature a minimalist design that includes a redesigned garage door, reconfigured and repainted exterior surfaces, mood lighting, new signage, and new landscaping. Landscaping will accentuate the hotel’s architectural elements while providing an open and unobstructed view.
In addition to the renovations, Courtyard introduced its prototype to new generations and also adapted it to previous generations. “From day to night, the hotel’s public spaces include a modern atrium, multi-use meeting spaces and upgraded gyms that are adaptable and inviting,” the hotel company explains.
Likewise, in the lobby you will find The Bistro Bar, which has also been renovated in its material design and in its menu. The lobby is outdoors with a large common table for work or social meetings, with all technology.
Patio rooms feature solid colors with a warm, neutral palette. The unique patio room also features valet parking, a refrigerator and coffee maker, as well as a TV. The rooms will be equipped with electronic locks that allow guests to enter their rooms via a digital room key. This feature is available on the Marriott Bonvoy mobile app, which allows guests to access a range of interactive technology features, including mobile check-in and the ability to submit requests for services and amenities.
As mentioned REPORTUR.us, the world’s largest chain already has more group bookings than it did in 2019, as announced at the time by Stephanie Lenartz, president of Marriott International, who indicated that the revitalization of the sector has returned quickly. (The world’s largest chain is adding more group bookings than 2019).
Similarly, Hilton CEO Christopher Nassetta commented at the time that he still thinks what will happen in 2022 is underestimated, and also noted that leisure travel will continue and business travel will return better in 2022, because there is pent-up demand.