Netflix expects higher profits in the short term. Photo: LR / El Confidencial Composition
Netflix Elite has renewed for its eighth season and is adding more and more content to its catalog, but are its productions enough to retain its audience and generate profits? Constant reports about the Streaming Giant indicate that their numbers are in the red, so company managers are constantly looking for new strategies that will allow them to get more money. In this context, the comments about the last broadcast play have already been made for this.
Netflix is one of the most used streaming platforms in the world. Photo: GLR Archives
New Netflix strategy
It has been known for some time, Netflix It introduces a new plan where users have to watch ads for less payment. This method joins the already known one as another alternative for those looking to save a few cents; However, there are details that completely turned it around: The package with advertising will be the basic package.
That is, the basic plan without ads will start removing from certain countries with those with ads being the new starting level. With this said, users will have to pay for more expensive methods if they don’t want to watch commercial content.
This is already being applied in Canada, the United States and the United Kingdom. It is expected to be extended to the rest of the regions soon, since Netflix will have its sights set on turning advertising into a new business focus.
Netflix will remove its basic ad-free plan. Photo: GLR Archives
Netflix won joint accounts removal
Despite criticism in Latin countries regarding the measure to prevent password sharing, the global expansion of this policy yielded positive results for Netflix during the second quarter of 2023.
According to its most recent quarterly financial statements, the company has gained 5.9 million new subscribers.