“When you represent your country, you want to feel your best,” said John Tavares, Canadian ice hockey player and Lululemon ambassador. “I think this uniform will help the athletes on Team Canada feel comfortable, confident and ready.”
Lululemon was revealed as a seamstress for Team Canada in September. The multi-year partnership will run until the Los Angeles Games in 2028.
“As a Canadian and lifelong game fanatic, I could not be more proud of Lululemon’s partnership with the Canadian Olympic Committee and Canadian Paralympic Committee,” Calvin MacDonald, Lululemon CEO, said in a statement. “Supporting these incredible athletes as they prepare to compete in the world’s largest sports arena and achieve their goals is a privilege. Through this partnership, all of us at Lululemon are honored to play our part in inspiring, uniting and transforming the world through sport and to share in this excitement alongside Canada.” .
The Team Canada kit also includes the Future Legacy Bag. 10% of sales of this product will support the Canadian Olympic Foundation and the Canadian Paralympic Foundation..