Why he advocates buying Activision Blizzard




March 17, 2023 10:38 AM.

the giant Microsoft On Friday, March 17, he announced that he had submitted to the The European Commission pledged to persuade it to approve its plan to buy US video game producer Activision Blizzard For $69,000 million.

(See: Microsoft continues to defend its acquisition of Activision Blizzard.)

MicrosoftInc., which markets the Xbox video game console, announced in January 2022 the acquisition of the company Activision Blizzardthe publisher of hit games like “Call of Duty” and “Candy Crush”.

However, since the inception of this project to create a massive global video game company, it has faced questions from competition authorities. In 2022, the European Commission (the executive arm of the European Union and the European Union) has opened an investigation into concerns that Microsoft may “Block access to Activision Blizzard video gamesfor consoles and personal computers.

(See: Sony buys video game developer Bungie, creator of Halo.)

Another giant in the video game sector, Sony, is also against the purchase. The commission’s final decision, which was scheduled for April 25, has been postponed to May 22. However, neither Microsoft nor the European Commission provided details of the commitments made by the digital giant. “We’ve delivered on our promise to bring “Call of Duty” to more players on more devices by securing deals to bring the game to Nintendo’s console and cloud gaming services from Nvidia, Boosteroid and Ubitussaid a Microsoft spokesperson.

(See: Microsoft vs. Sony: Battlefield Entertainment).

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We now back up this promise with binding commitments to the European Commission, which will help ensure that this deal benefits the players in the future.”added the same source.

The massive merger between Microsoft and Activision Blizzard It is also a concern in the United States and the United Kingdom. The US Competition Authority launched legal action in December to block the deal. For its part, the UK regulator concluded in February, on a preliminary basis, that the process “It could lead to higher prices, less choice and less innovation for UK players“.

France Press agency.

Terry Alexander

"Award-winning music trailblazer. Gamer. Lifelong alcohol enthusiast. Thinker. Passionate analyst."

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