The company behind the LEGO Group is also investing the same amount in Tim Sweeney.
The metaverse is one of those terms that’s resonating more and more, so it’s no surprise that it’s hitting the ears of Sony. The various initiatives related to this field seem to have piqued the interest of the company behind them Play Stationwhere she confirmed an investment in one of the companies most interested in building ideas for the metaverse: Epic Games.
It was announced by the company Tim Sweeney In a statement posted on its website. According to the letter, Sony and KIRKBI, the company behind lego setThey have invested 1 billion dollars respectively with the aim of ‘Exploring the relationship between the digital and physical worlds’. Sweeney will continue to serve as CEO and control the company’s decisions.
We are excited to invest in Epic to deepen our relationship in the metaverse space.YoshidaThe reasons behind this investment are clear with the official statement from Sony: “As a creative entertainment company, we are excited to invest in Epic to deepen our relationship in the metaverse, a space where creators and users share their time,” says Kenichiro Yoshida, CEO of Sony Group Corporation. . “We are also confident that the Epic experience, including its powerful graphics engine, combined with Sony technologies, will accelerate our various efforts such as Develop new digital experiences For fans in sports and our virtual production initiatives.
It’s no surprise that KIRKBI put his trust (and money) into Epic Games after the announcement A cooperation agreement between the two parties, although Sony’s entry was completely unexpected. But, if it comes to exploring the possibilities of the metaverse, it’s impossible to ignore Epic Games’ intentions about this area, as they both have been called in to gain My voice as in sketch fab.