Musa will become the first artist to hit an official album chart with youn album delivered as NFT.
Warner Music UK And the British rock band, made up of Matt Bellamy, Chris Wolstenholme and Dominic Howard, have teamed up with environmentally friendly music site Serenade to release what will be Musa’s ninth album, “Will of the people” ; August 26.
Album featuring singles ‘I will not back down’ and ‘Compliance’It will be a new collectible music format and limited edition. This digital compression process will test the first new format eligible for the official UK album chart since numbers began broadcasting in 2015.
“Will of the people” It will also be available in the usual physical formats (vinyl, CD, cassette), as well as download and streaming services.
Official Charting Corporation (OCC) The UK made NFT albums chart eligible several months ago, but this is the first release where the provider, in this case Serenade, has been approved as a retailer for the digital return scheme.
“There has been a lot of hype around NFTs being the future of music, the future of entertainment, and the future of ownership,” says Martin Talbot, executive director of the OCC. “It’s great that this has become a reality,” he said.
Serenade has been in talks with Warner Records, home of Muse, about releasing an NFT album for several months. Muse, who worked with blockchain platform CryptoKitties in 2020 to create digital holdings, was seen as the obvious first choice.
Sebastian Simon, Vice President Audience and Strategy for Warner Records UK says: “The band has always been at the forefront of technological innovation in their creativity and artistry.
Muse NFT . Album It will cost £20 and be limited to 1,000 copies all over the world.