WarnerMedia’s live streaming platform, HBO Max, is scheduled to launch in late June in 39 regions in Latin America and the Caribbean, including Colombia.
(Read: The ‘broadcast’ moment)
It is the first time that the platform will be available outside the United States and its Colombian users will soon be able to access unparalleled content that includes the most beloved and favorite programs from the global brands of WarnerMedia such as HBO, DC and Warner Bros.
(Read: ‘Running,’ a trend that will continue to grow in 2021)
Likewise, it will also have a new experience for children with its comprehensive catalog and attractive line of local indigenous products with Latin American talents.
HBO Max will give access to high-quality content resulting from 100 years of popular WarnerMedia productions such as Cartoon Network and Looney Tunes cartoon groups, HBO, Warner Bros., New Line, DC, CNN, TNT, TBS, TruT In and Adult Swim.
HBO Max will be readily available through various subscription options, and can be downloaded on different devices, such as smartphones and tablets, and a variety of entertainment platforms.
“We are very excited to launch HBO Max in Latin America and the Caribbean, which is the first step in bringing WarnerMedia service directly to consumers outside the US and around the world,” said Johannes Larcher, the official. By HBO Max International.
At launch, both direct HBO GO subscribers and those paying through co-partners will have access to HBO Max, so the current HBO GO service in Latin America and the Caribbean will be discontinued.
Subscribers will have access to HBO Max, a brand new app that offers the same experience as in the United States, and includes new functions that enhance the way they connect with our content.
The app will use HBO Max’s global technology platform, which meets the growing demand for use in the US, providing stability even during the most popular programming events.
The platform also includes a variety of original titles, under the Max Originals brand, which are exclusive to the platform featuring local creators and talents with authentic, relevant and local sound. Consumers will also be able to view series and movies created by the world’s best storytellers, while purchasing popular titles through well-known partners both locally and internationally.
“By combining HBO with the best WarnerMedia series and movies catalog, and local production content from major creators in Latin America, HBO Max will provide fans in the region a rich and unforgettable entertainment experience,” said Larcher.
